Selling Art - but where do you start?

So, I don't have an answer to this, or rather, I'm still figuring it out. Things I do know;

  • Saatchi Positives: I do know it's the most-visited website for buying art in the West, along with Artsy. Today, I've been on this website for about seven years and have only sold prints. Negatives: Ethically, I'm not really aligned with this organisation for personal reasons. Also, the fees are really high.

  • My Website Positives: You can pay me directly, whether you order prints or ask about buying art. No fees, just my commission. Negatives: I only post in the UK.

  • Currently, I advertise and use Facebook, Instagram, Pinterest, and LinkedIn, but this doesn't really count for selling art rather workshops.

  • Exhibition Positives: people see the work in the flesh and know what they're getting. This is by far the best way to build a relationship with clients. Negative would be the gallery or exhibition space's fees. I am, however, looking into Open Studios next year, which I do feel really excited about. If you're in the UK and have ever watched Make it to Market, you'll know it's one of the things that comes up over and over again to raise people’s profiles and sales.

I still have a lot to do with my marketing, but my personal life has not been conducive to focusing solely on my art. I plan to expand my reach by joining Patreon at the end of the year and building an email list. Watch this space.

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‘Oh’ Magazine Issue 55 - Illustrations for ‘The Way She Moves’ and the way it didnt move me…